StyleKorean is the global K-beauty curator that ships direct from Seoul. The collaboration was built around trending drops and exclusive discovery boxes.
I introduced viewers to newer indie labels (Round Lab, Torriden, Anua and beyond) with short educational reels and a monthly "what's in my haul" series.
Deliverables
- Unboxing reel of the StyleKorean discovery box
- Ingredient deep-dives on Centella, PDRN and Snail Mucin
- Coupon-led shopping story series